Be your own best publicist: (Record no. 4037)
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000 -LEADER | |
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fixed length control field | 01858nam a2200241Ia 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | ASM |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20241206092856.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 241203s9999 xx 000 0 und d |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 2010043708 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781601631480 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
Qualifying information | Paperback |
040 ## - CATALOGING SOURCE | |
Transcribing agency | ASM |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | "Kleiman, Jessica." |
Relator term | Author |
245 #0 - TITLE STATEMENT | |
Title | Be your own best publicist: |
Remainder of title | "how to use PR techniques to get noticed, hired, and rewarded at work" |
Statement of responsibility, etc. | "Kleiman, Jessica." |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | "Pompton Plains, N.J." |
Name of publisher, distributor, etc. | "Career Press," |
Date of publication, distribution, etc. | 2011 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 220 Pages |
Other physical details | illustrations |
Dimensions | 22 cm |
520 ## - SUMMARY, ETC. | |
Summary, etc. | "In one of the toughest job markets in more than 20 years, applying the art of self-promotion is more vital than ever. BE YOUR OWN BEST PUBLICIST shows anyone looking to land a new job, attract freelance assignments, stay essential in a current position or get that coveted promotion, how they can use public relations skills to achieve his or her goals. Written by seasoned public relations pros Jessica Kleiman and Meryl Weinsaft Cooper, this helpful, easy-to-follow guide breaks down the fundamentals of PR and how to implement them to successfully promote yourself. BE YOUR OWN BEST PUBLICIST will teach you how to: · Set a personal PR strategy that gets results. · Build key message points and deliver them with style. · Craft the perfect pitch for each situation. · Network and develop relationships that will help you get ahead. · Use creativity to stand out from the competition. Through humorous, informative anecdotes, plus user-friendly tips and exercises, BE YOUR OWN BEST PUBLICIST will arm you with the confidence, knowledge and tactics to help you market yourself in the workplace." |
546 ## - LANGUAGE NOTE | |
Language note | English |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | "Social Sciences, Public relations, Career development, Publicity." |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Meryl Weinsaft Cooper |
Relator term | Authors |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type |
No items available.