Francis Kelly <br/><br/>
The Breakaway Brand  How Great Brands Stand Out 
Francis Kelly 
 - New York  McGraw-Hill Education  2005 
 - 289 pages  Graphs, Images, Illustrations  24 cm 
<br/><br/> “The Breakaway Brand stands out just like a great brand. This is not a me-too marketing book, but rather one that gets to the bottom line of the breakaway brand…. This book’s insight is worth its weight in gold to brand marketers who want to dominate over the long term.” --Wenda Harris Millard, Chief Sales Officer, YAHOO! Inc. 
<br/><br/><br/>English 
<br/><br/><label>ISBN: </label>72262370 9780072262377 
<br/><br/><label>LCCN: </label>2005015991 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Other. Including business consultants, capacity, size of industries, etc.
<br/><br/><label>LC Class. No.: </label>HD69 B7K455 2005