000 01332nam a2200217Ia 4500
003 ASM
005 20241206092854.0
008 241203s9999 xx 000 0 und d
020 _a9789814351225
020 _qPaperback
040 _cASM
050 _a
100 _aHoward Wright
_eAuthor
245 0 _a100 Great Innovation Ideas (100 Great Ideas)
_cHoward Wright
260 _aUnited Kingdom
_bMarshall Cavedish Business
_c2012
300 _a280 Pages
_billustrations
_c20 cm
520 _a"Companies that fail to innovate will, like prehistoric dinosaurs, eventually disapper from the face of the earth. This book contains 100 great innovation ideas, extracted from the world s best companies. Ideas provide the fuel for individuals and companies to create value and success. Indeed the power of ideas can even exceed the power of money. One simple idea can be the catalyst to move markets, inspire colleagues and employees, and capture the hearts and imaginations of customers. This book can be that very catalyst. Each innovation idea is succinctly described and is followed by advice on how it can be applied to the reader s own business situation. A simple but potenitally powerful book for anyone seeking new inspiration and that killer application."
546 _aEnglish
650 _aSocial Sciences
942 _cBooks
999 _c3983
_d3983