000 01725nam a2200229Ia 4500
003 ASM
005 20241206092904.0
008 241203s9999 xx 000 0 und d
010 _a2011045563
020 _a9781118170151
020 _qPaperback
040 _cASM
050 _a
100 _aWoody Wade
_eAuthor
245 0 _aScenario planning:
_ba field guide to the future / Woody Wade.
_cWoody Wade.
260 _a"Hoboken, New Jersey"
_bWiley
_c2012
300 _a190 Pages
_billustrations
_c18 x 26 cm
520 _a"Scenario planning is a fascinating, yet still underutilized, business tool that can be of immense value to a company's strategic planning process. It allows companies to visualize the impact that a portfolio of possible futures could have on their competitiveness. It helps decision-makers see opportunities and threats that could emerge beyond their normal planning horizon. Scenario Planning serves as a guide to taking a long-term look at your business, your industry, and the world, posing thoughtful questions about the possible consequences of some current (and possible future) trends. This book will help you: Outline (and help you prepare for) any trends that could play out in the future that could change the political, social, and economic landscapes and significantly impact your business Explore the impact of technological advances and the emergence of new competitors to your business Examine challenges that are only dimly recognizable as potential problems today This visual book will help you answer this question: Is my organization ready for every possibility?"
546 _aEnglish
650 _a"Social Sciences, Business forecasting. Strategic planning."
942 _cBooks
999 _c4353
_d4353