000 02436nam a2200253Ia 4500
003 ASM
005 20250213150332.0
008 250213s9999 xx 000 0 und d
010 _a2013954217
020 _a1118792386
020 _a9781118792384
020 _qPaperback
040 _cASM
050 _aP93.5 .B42 2014
100 _aJustin Beegel,
_eEditor
110 _aJustin Beegel,
245 0 _aInfographics:
_bFor Dummies/
_cJustin Beegel
260 _aNew Jersey:
_bJohn Wiley & Sons, Inc.
_c2014
300 _a306 pages
_bIllustrations, Images
_c24 cm
520 _aInfographics For Dummies is a comprehensive guide to creating data visualization with viral appeal. Written by the founder of Infographic World, a New York City based infographic agency, and his top designers, the book focuses on the how-to of data, design, and distribution to create stunning, shareable infographics. Step-by-step instruction allows you to handle data like a pro, while creating eye-catching graphics with programs like Adobe Illustrator and Photoshop. The book walks you through the different types of infographics, explaining why they're so effective, and when they're appropriate. Ninety percent of the information transmitted to your brain is visual, so it's important to tickle the optic nerves to get people excited about your data. Infographics do just that. Much more exciting than a spreadsheet, infographics can add humor, interest, and flash while imparting real information. Putting your data in graphic form makes it more likely to be shared via Twitter, Facebook, Pinterest, and other social media sites, and the visual interest makes it less likely to be ignored. Infographics For Dummies provides a tried-and-true method for creating infographics that tell a story and get people excited. Topics include: Talking to clients about the data Discovering trends, outliers, and patterns Designing with mood boards and wireframes Launching and promoting your infographic The book, written by Justin Beegel, MBA, founder of Infographic World, Inc., describes the elements of a successful infographic, and stresses the must-have ingredients that get your data noticed. Humans are visual creatures, telling stories in a visual way. In today's world filled with data and messaging, an infographic is one of the best ways to get your point across.
546 _aEnglish
650 _aCommunication. Mass media
942 _cBooks
999 _c6335
_d6335