000 00975nam a2200229Ia 4500
003 ASM
005 20250306140849.0
008 250306s9999 xx 000 0 und d
020 _a125958965X
020 _a9781259589652
020 _qHardback
040 _cASM
050 _aHF5415.127 2015
100 _aJoe Pulizzi
245 0 _aContent Inc.
_bHow Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses
_cJoe Pulizzi
260 _aUnited States of America
_bMcGraw- Hill
_c2015
300 _a316 pages
_bIllustrations, Images, Graphs, Tables
_c24 cm
520 _aIn Content Inc., one of today's most sought-after content-marketing strategists reveals a new model for entrepreneurial success. Simply put, it's about developing valuable content, building an audience around that content, and then creating a product for that audience.
546 _aEnglish
650 _aMarketing. Distribution of products
942 _cBooks
999 _c7220
_d7220