| 000 | 01066nam a2200253Ia 4500 | ||
|---|---|---|---|
| 003 | ASM | ||
| 005 | 20250312161303.0 | ||
| 008 | 250312s9999 xx 000 0 und d | ||
| 010 | _a2005015991 | ||
| 020 | _a72262370 | ||
| 020 | _a9780072262377 | ||
| 020 | _qHardback | ||
| 040 | _cASM | ||
| 050 | _aHD69 B7K455 2005 | ||
| 100 |
_aFrancis Kelly _eAuthor |
||
| 110 | _aFrancis Kelly | ||
| 245 | 4 |
_aThe Breakaway Brand _bHow Great Brands Stand Out _cFrancis Kelly |
|
| 260 |
_aNew York _bMcGraw-Hill Education _c2005 |
||
| 300 |
_a289 pages _bGraphs, Images, Illustrations _c24 cm |
||
| 520 | _a“The Breakaway Brand stands out just like a great brand. This is not a me-too marketing book, but rather one that gets to the bottom line of the breakaway brand…. This book’s insight is worth its weight in gold to brand marketers who want to dominate over the long term.” --Wenda Harris Millard, Chief Sales Officer, YAHOO! Inc. | ||
| 546 | _aEnglish | ||
| 650 | _aOther. Including business consultants, capacity, size of industries, etc. | ||
| 942 | _cBooks | ||
| 999 |
_c8009 _d8009 |
||