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Innovation At the Speed of Laughter: 8 Secrets to World Class Idea Generation John Sweeney

By: Material type: TextTextPublication details: United States of America Aerialist Press 2004Description: 164 Pages illustrations 24 cmISBN:
  • 9780976218401
Subject(s): LOC classification:
  • HD53 S94 2004
Summary: Innovation at the Speed of Laughter explores the unexpected ways in which the tools of improvisational comedy can improve business performance. Combining his insights as a successful businessman with his expertise as a performer, John Sweeney reveals eight secrets to jump-starting workplace creativity and corporate ideation developed from the quirky, spontaneous art form of improvisation. The secrets include 'Accepting All Ideas,' 'Deferring Judgment,' and 'Creating a Statusless Environment.' Sweeney and the Brave New Workshop have used these secrets to help companies like General Mills, 3M Corporation, Hewllett-Packard, and Disney develop wonderfully uncommon ideas. Innovation at the Speed of Laughter will similarly help businesses, leaders, and individuals tap into their innovative potential--for creative expression as well as profitability.
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Item type Current library Home library Call number Copy number Status Date due Barcode
Books Academy of Sciences Malaysia Academy of Sciences Malaysia 1 Available ASMLIB000172-01

Innovation at the Speed of Laughter explores the unexpected ways in which the tools of improvisational comedy can improve business performance. Combining his insights as a successful businessman with his expertise as a performer, John Sweeney reveals eight secrets to jump-starting workplace creativity and corporate ideation developed from the quirky, spontaneous art form of improvisation. The secrets include 'Accepting All Ideas,' 'Deferring Judgment,' and 'Creating a Statusless Environment.' Sweeney and the Brave New Workshop have used these secrets to help companies like General Mills, 3M Corporation, Hewllett-Packard, and Disney develop wonderfully uncommon ideas. Innovation at the Speed of Laughter will similarly help businesses, leaders, and individuals tap into their innovative potential--for creative expression as well as profitability.

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