Content Inc. How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses
Joe Pulizzi
Content Inc. How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses Joe Pulizzi - United States of America McGraw- Hill 2015 - 316 pages Illustrations, Images, Graphs, Tables 24 cm
In Content Inc., one of today's most sought-after content-marketing strategists reveals a new model for entrepreneurial success. Simply put, it's about developing valuable content, building an audience around that content, and then creating a product for that audience.
English
125958965X 9781259589652
Marketing. Distribution of products
HF5415.127 2015
Content Inc. How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses Joe Pulizzi - United States of America McGraw- Hill 2015 - 316 pages Illustrations, Images, Graphs, Tables 24 cm
In Content Inc., one of today's most sought-after content-marketing strategists reveals a new model for entrepreneurial success. Simply put, it's about developing valuable content, building an audience around that content, and then creating a product for that audience.
English
125958965X 9781259589652
Marketing. Distribution of products
HF5415.127 2015