Content Inc. (Record no. 7220)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00975nam a2200229Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | ASM |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250306140849.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250306s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 125958965X |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781259589652 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Qualifying information | Hardback |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | ASM |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.127 2015 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Joe Pulizzi |
| 245 #0 - TITLE STATEMENT | |
| Title | Content Inc. |
| Remainder of title | How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses |
| Statement of responsibility, etc. | Joe Pulizzi |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | United States of America |
| Name of publisher, distributor, etc. | McGraw- Hill |
| Date of publication, distribution, etc. | 2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 316 pages |
| Other physical details | Illustrations, Images, Graphs, Tables |
| Dimensions | 24 cm |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | In Content Inc., one of today's most sought-after content-marketing strategists reveals a new model for entrepreneurial success. Simply put, it's about developing valuable content, building an audience around that content, and then creating a product for that audience. |
| 546 ## - LANGUAGE NOTE | |
| Language note | English |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. Distribution of products |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | |
No items available.